Nowadays, I think I can speak for lots of people, we all love Jordan’s. They’re classics and they have been around since before some of us were born. As someone who is in love with sneakers and enjoys wearing them, I see what the hype is all about. Air Jordan’s mission for years were to create a shoe/style people could play sports in, enjoy, and even put a nice outfit on with.Although they are somewhat ethical because they use some eco-friendly materials including some recycled materials. Sneaker brands have taken over especially now with the new generation and the new style of fashion. As things keep developing Jordan keeps on doing the same things. Furthermore some recommendations I have for them is make the shoes more affordable, use better material, think about what the people are going to like rather than what you want to release. At the end of the day, the sneakers are meant to please the public and continue putting money into their pockets and products. However people are more worried about the hype nowadays and who wears what they sell, whether it’s a celebrity or someone they look up too. On the upside, Jordan is committed to always donating, whether its donation over 100-200 million over the last 10-15 years, or even donating to fighting against injustices, social justice, and even education and awareness. Since I was young I’ve always believed this was the best brand no matter if it was designer or not, it’s too much history behind it. Just seeing and hearing about how this was all inspired by a true basketball icon and how they actually do try to put out snakes people would enjoy and how they offer and donate so much just really made me appreciate and understand what the business is all about. Their ethics/social responsibility I believe is at the right point because they understand and know what it means to please the people and understand us.