- What makes Ray Kroc and the brothers different from each other?
The difference between Ray Kroc and the brothers is the willingness to take risks on new ideas. Ray Kroc saw the business opportunities that would pay off. As a result, Ray remained persistent and took McDonald’s to a new level. However, the brothers stayed dedicated to trying various strategies within their main restaurant to improve. They put all their focus and attention on what they had already. However, when it came down to opening new locations, they didn’t believe it was possible to keep their values and integrity in all chains, unlike ray, who sought trustworthy leaders to run the restaurants.
2. Do you think the McDonald’s brothers did the right thing by selling out to Ray Kroc? Did Ray Kroc give the brothers a good deal?
I think the McDonald’s brothers did the right thing by selling out to Ray Kroc because he made Mcdonald’s as big as it is today. Ray Kroc also saved them financially, and they woulMcDonald’sbably gone bankrupt. However, the brothers had to comprise many of their traditional way of doing things to reach that level of sices.
The brothers received some of the money from their contract with Ray Kroc. So I wouldn’t say it was a good deal because ray Kroc took over their idea as his own.
3. How did the local store franchisees make money?
The franchisees made a profit at the restaurants by running them independently. They held Mcdonald’s standards while implementing their own ideas, for example, the powdered milkshakes.
- How did Kroc make money? How was that different than the franchisees running the local stores?
Ray Kroc charged the franchisees a monthly rent for the land needed to run the Mcdonald’s location. As a result, Ray generated a higher revenue, more remarkable than the 1.4 percent he earned from running the local store franchisees.
- Does this film change your view of McDonald’s?
The film did change my view of Mcdonald’s from a business lens. It was interesting to see their history and how it came to be the way it is today. Although I don’t support the unhealthy foods Mcdonald’s promotes, I admire their success. From the beginning, they’ve made it their mission to deliver fast and cheap meals.
