- Create at least 2 personas (per group) that will serve as examples for your campaign’s target audience. Use this template and look at the finished example. Make sure it is clearly named (i.e: NameofTeam_persona1).
- Fill the creative brief template with your group. Make sure it is clearly named (i.e: NameofTeam_creativeBrief_date)
- Fill the task analysis document with your group. Make sure it is clearly named (i.e: NameofTeam_taskAnalysis_date)
- Place all these documents in your shared folder.
Week 6 – Persona, Creative Brief, Task Analysis
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