Prompt-2: We see that animated advertising became more prominent during this period. Pick an animated current commercial. Write about why you think it works, or doesn’t work, in terms of movement, color and storytelling. Include screenshots.
Coca-Cola created this iconic animated ad back in 2006. It takes us on a journey through a Coca-Cola vending machine into a magical world full of wondrous characters that work to bottled and chilled the coke before it being delivered to the outside. The images convey to the audience how much effort is put into every single bottle of Coke. The advertisement gives the idea of a brilliant and happy place that the coke is made, it shows a place filled with happy workers that all live to make the drink. Besides the intriguing fantasy storyline, the main point of this ad is the incredible execution of the 3D animation and the details.
