Author Archives: Aisultan

WEEK H

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I think it is definitely possible to classify the sales of the Jones family as personal sales, since they directly influenced the buyers of certain brands, for example, you can cite Steve, as a marketer, influenced the target audience and recommended them to buy clubs like his because, according to him, without such a club, he would not have been able to hit the ball so well and people have an opinion that they should also buy such a thing, because without it such blows will not work. What did Steve do ? he chose the target audience, demonstrated the product and recommended it for purchase, which can be called a personal sale.

From the similarities between the tactics of major brands and the Jones family, one can distinguish how they show how well things look on someone at the moment when Steve’s boss ran past a crowd of girls, she showed how well the clothes of this brand fit on her, thereby stimulating others to buy the same thing in the advertisements of large companies do the same as in sports, Nike sponsors bigger teams to wear their clothes and show how well they fit. Also, from examples, we can cite a game that was sold by the son of the Jones family, he showed in every possible way how it can be interesting to play this or that game, thereby stimulating other teenagers to buy the same thing. The same is done by large companies and shows people that it is very interesting for others to play it.

Based on what I saw in the film, I can say that the method is really working but not at all ethical and I don’t think that any of the large companies will do anything so radical because everyone understands that this is a film, but in real life there are people who may be envious and they will stop paying bills and so on, just to keep up for a neighbor and show that he lives no worse, but he obviously lost because the amount of his money is limited compared to who he is competing with. This method cannot be called ethical.

If I had made friends with someone like the Jones family, I would have known what he was doing because for me the concept of a friend is very clear, it’s someone you can trust with everything and if I had known someone for only 2 months like in the movie, I could have called him  a close acquaintance  most and if then I found out that he was doing this would not have affected me in any way, but if we had known each other for many years and I found out that all this time he just sold me the goods, I would pay attention to how much he managed to sell and if the amount was not large within 1000 or 1500, then I would be so much Of course I wouldn ‘t sweat it I asked him if his friendship for me was sincere if he had said yes, then I would have continued to communicate with him knowing that he works in such companies.

week G

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Since ancient times there has been Asar in Kazakhstan” — an ancient custom of the Kazakh people, according to which people, having gathered together, sincerely and gratuitously perform work that is impossible for one person or for one family. The origin of the custom is connected with the need for mutual assistance to survive in the harsh conditions of the steppe, so people together solved problems and helped those in trouble. This custom has been preserved from time immemorial, it is revered and preserved to this day.

Inspired by this idea, they founded a charitable foundation in Kazakhstan. People who have the opportunity to send money to a charity fund, which in turn raises money for houses or for products for the poor, this organization has sunk into my soul very much, because in addition to material assistance, you can also help physically, for example, if you don’t have money to donate, but you really want to help people, then you can come to building a house and help with the construction process where you will be trained to build a house so that you can help them and thus this fund collects money very quickly and builds them just as quickly at the moment this fund has already helped more than 1,000 families with a house.

The fund is also headed by a media personality who has a very kind and responsive audience, thus there were cases when money for a house was collected in just 15 minutes. after all, even a sum of 10 cents can change someone’s life in a coordinated way if many people participate in this charitable activity.

WEEK F

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After watching this episode, I can say for sure what I would personally invest in and what I would not.

All the ideas are more or less good, but I consider plufl to be the most unreasonable idea for investment, since I personally would never spend 400 dollars on a large bed for dogs, which tells me that the product does not fit everyone, I also did not like this idea because I do not find their product very mobile, for example I work in an office and I want to sleep. I’d rather sleep in the car than drag that big bed.

If I were one of the investors and I had to choose where to invest, I would definitely invest in pretty rugged, because I think that her idea with a blanket that is waterproof and windproof on the one hand and strict, it is fluffy, which will help to warm up much more efficiently than others is the best idea for investing your money. Also, when Tracy told me that she makes a large margin on the product and is now engaged in going to all sorts of goods where she advertises her product, I realized that I wanted to invest there. According to her, she goes to exhibitions a lot, which means that she actively advertises her product and perhaps soon it will gain popularity in her consumer audit. And having such a large margin as hers, I think there is definitely still a place for me as an investor so that I can receive any percentage. And also the idea that their business only works for women, I believe that this can lead to quite a few new buyers.

Her product is perfectly suitable for those who like to engage in active or extreme recreation after conducting a small search, I realized that the number of people who are engaged in this is only growing, which tells me that the business in which I invested will only grow.Her product can be used for many purposes if we are talking about a blanket, then you can sit on it from the water-permeable side and cover the fluffy one with fur on yourself, thereby preventing the body from getting wet and not letting it cool down, which is very important if you are in the mountains or anywhere else.I think the fact that her blanket is very much functional is a factor which will make people feel that they don’t just want this product, but they need it because it comes in handy in all cases.

Consumer Decision Making

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I recently moved to Salt Lake City, Utah after I sorted out my things and settled well in the hotel, I realized that the long trip had completely exhausted me and I needed to eat. I wanted something Italian because I was watching a movie about Italians on a plane.

So I started my search in Google, I didn’t find anything good there, the reviews were not ambiguous, so I went to the Tripadviser website, I used it more than once and it always helped me out. I wanted to choose the best Italian restaurant that would meet my requirements, which were such I wanted it to be quiet and cozy, I also wanted an institution in which I would most likely not meet noisy people or children from whom I would be distracted from the noise. And after a long enough search, I reduced my choice to 2 establishments. The first of which is Walter’s Osteria, the food there is wonderful and the prices are quite high, which may indicate that I will not meet children or teenagers who would make noise. The second place I liked was Cucina Toscana, which is also not cheap there, so the issue with noisy children was resolved because I had a lot of money with me, I could afford a restaurant with an average check of 4 digits.

To choose one of the two restaurants, I relied on several criteria besides the price because there was a lot of money. First of all, I wanted to immerse myself in the atmosphere of relaxation, but I didn’t want to order food to the hotel because takeaway food is not as pleasant as the food you eat in a restaurant. The second criterion is good service. I wanted to get good service and for this I read reviews for these 2 places. The third criterion was my favorite Italian pasta food, In both restaurants there was a choice to eat pasta, but according to the reviews, I thought more that in Walter’s Osteria pasta was better because there were more reviews and more positive comments about it about the service about everything that interested me. Therefore, I decided that I want to go there. I went there by taxi and ate a great pasta that is not inferior in any way and in some places surpasses pasta in Italian restaurants. After eating this pasta, I left a big tip and went to the hotel by taxi.

And since I am a consumer, I have gone through all the stages that were
(1) need recognition I felt hungry and realized the need to go and eat.
(2) information search I started the search with establishments I started the search with those that I don’t like and narrowed their circle to see reviews on them.

(3) evaluation of alternatives I compared the 2 best restaurants in my opinion and for the final decision I looked at the reviews of the food I was going to order.
(4) purchase I went there and had a delicious meal (I am sure that the pasta there is the best as I conducted a large review of the reviews and looked at the photos of the dishes on the menu myself)
(5) post-purchase behavior After eating deliciously, I left a tip as a consumer who liked everything, I will definitely recommend it to my friends and leave positive feedback so that they can help the next person in choosing an institution.

 

Aisultan Khussainov

My name is Aisultan. I am a student from Kazakhstan, I am 18 years old, I have a little hobby, I like to read literature and play video games. I am studying to be a Manager and this is my first experience in an online lesson. My BMCC email is: aisultan.khussainov001@stu.bmcc.cuny.edu