The product that I think will be successful and profitable from the Episode of “Shark Tank” is “Play Maysie,” founded by Kayla Lupean, the current CEO. Kayla launched this toy game from her own experience as a parent. The mess of Lego toys and other problems made her think from another point of view, the point of view of a parent. “Play Maysie” is a unique and interactive toy that is incredibly durable and difficult to lose any parts. It is made from high-quality materials that can withstand the wear and tear of rough play, and the ball is designed to prevent any small pieces from falling off or becoming detached. This makes it an excellent investment for parents looking for a toy that will last a long time and provide hours of entertainment for their children.
According to the US Consumer Product Safety Commission (CPSC), 2021, there were more than 152,000 toy-related, emergency department-treated injuries to children younger than 15 years of age, including two deaths. The fatalities involved choking on a small part of a toy and suffocating on a soft toy in an unsafe sleep environment. These injuries frequently involved lacerations, contusions, and abrasions to the child’s face and head. Significantly, many of the incidents were associated with, but not necessarily caused by a toy. This big issue that each parent is afraid of is solved with this product. The unique ability of this product makes him incredibly durable and makes it difficult to lose any parts, and prevents young children from choking and hurting themselves.
Another benefit of “Play Maysie” is that it is easy to carry every place. Its lightweight and compact design makes it perfect for families constantly on the go. Whether heading to the park, going on a road trip, or running errands around town, “Play Maysie” can quickly be brought along for the ride. It can keep young children entertained and engaged for hours on end. With “Play Maysie,” parents can rest assured that their children are occupied with a safe and stimulating toy, allowing them to take care of other tasks or relax.
Finally, “Play Maysie” is very easy for young children to hold and play with. Its soft and plush exterior makes it comfortable to grip, and the ball’s unique shape and texture provide an engaging sensory experience for children of all ages. This makes it an ideal toy for toddlers who are still developing their motor skills and may struggle with larger or more complex toys.
Despite the advantages of the branding and packaging of the “Play Maysie” toy, parents could choose not to buy this product because it is a new product without any brand recognition associated with the toy industry. I think this problem can be solved by proper promotion and packaging that I mentioned above regarding the current product. For example is not emphasized enough, its safety, durability, mobility, and sensory advantages compared to the competitors. In addition, we need to appeal more to parents who want a quality and fascinating toy for their children. By highlighting these unique features and benefits, the product can stand out in the competitive toy market and attract a loyal customer base. Also, if Kayla invests more effort in promotion on social media and the ability to purchase her product on “Amazon,” it could take it to the next level.
Overall, “Play Maysie” is a fantastic toy with many benefits for children and parents. Its durability, portability, safety, and ease of use make it an excellent investment for families who want to provide their children with a high-quality toy they can enjoy for years. Those benefits of “Play Maysie” are unique and will make him, in my opinion, the next thing in the toys industry, and because of this reason I chose him, and I’m sure in the following years, it will be a very profitable product.
Work Cited
“CPSC Is Working to Keep Families Safe This Holiday Season.” U.S. Consumer Product Safety Commission, www.cpsc.gov/Newsroom/News-Releases/2023/CPSC-Is-Working-to-Keep-Families-Safe-this-Holiday-Season.
