Syllabus

TITLE OF COURSE: Multimedia Project Lab

COURSE NUMBER & SECTION: MMP460-1100, Spring 2022

SCHEDULE: Mondays & Wednesdays, 11AM-1:15PM. The recurring link for synchronous Zoom sessions will be posted on Blackboard (to insure privacy). Please email me at apinkas@bmcc.cuny.edu if you cannot find the link.

PROFESSOR: Anna Pinkas | email: apinkas@bmcc.cuny.edu | Office hours on Zoom: Tuesdays & Thursdays, 9:30AM – 11AM. The recurring link for these sessions will be posted on Blackboard (to insure privacy). Please email me at apinkas@bmcc.cuny.edu if you cannot find the link or if you’d like to schedule a different time to talk. 

CREDITS: 4| CLASS HRS: 3| LAB HRS/WEEK: 2

COURSE DESCRIPTION: Students will work collaboratively to plan, design and create a complete interactive, multimedia project. Projects may be drawn from such applications and tools as: media campaign; information kiosks; websites and mobile apps; physical computing, and digital fabrication.

PREREQUISITES: MMP200 and any 200-level MMP or MMA course.

Course Student Learning Outcomes (Students will be able to…) Measurements (means of assessment for student learning outcomes listed in first column
Students will work in a group to plan, design and produce a complete, interactive multimedia project. Campaign project
Students will apply advanced digital skills, and combine several types of media to create a cohesive project. Campaign project
Students will carefully assess their target audience and design their project accordingly. Campaign project
Students will assess and improve their portfolio to assist them in meeting their educational/career goals. Portfolio assignment

REQUIRED TEXT

RECOMMENDED TEXT

  • A good HTML5/CSS book
  • The Design of Everyday Things: Revised and Expanded Edition by Don Norman
  • Don’t Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) by Steve Krug
  • 100 Things Every Designer Needs to Know About People by Susan Weinschenk

 OTHER REQUIRED RESOURCES

 USE OF TECHNOLOGY

  • The preferred software for this course require the use of a computer (laptop or desktop) with certain specifications as well as a WiFi connection. If you have any concerns regarding access to a computer, software or Internet please email me at apinkas@bmcc.cuny.edu to make me aware of the situation ASAP. We will work together to find a solution.

    You can get a free license for Adobe software for the semester by following these instructions: https://servicedesk.bmcc.cuny.edu/TDClient/KB/ArticleDet?ID=1070

    Alternatively, you can access the remote labs by following these instructions: https://servicedesk.bmcc.cuny.edu/TDClient/KB/ArticleDet?ID=2084. If this isn’t working, please email me too: apinkas@bmcc.cuny.edu).

  • In person labs are open on campus. You can find more information here: https://www.bmcc.cuny.edu/students/lrc/lab-services/ 

  • You will use a variety of software applications to work on your interactive, multimedia projects. Here is a list or recommended software (and open-source/free alternatives when available):
  • You will need to access Blackboard to submit certain assignments. I will upload grades and comments there as well. To login to Blackboard, go to https://cunyportal.cuny.edu/, login and click on the Blackboard menu item. If you do not have (or cannot remember) your id and password, contact the BMCC helpdesk right away: 212-220-8379; helpdesk@bmcc.cuny.edu ; RoomS141 (199 Chambers Street). You may also try reseting your password by going to https://cunyportal.cuny.edu/ and clicking on “Account & Password Reset. 
    • All Students are required to use their full BMCC email address when signing into the computers, Wi-Fi, BMCC Portal and other BMCC IT Services requiring authentication. (For example, John Doe would now sign in as john.doe@stu.bmcc.cuny.edu)
  • You can access tutorials on Lynda.com on a variety of topics related to this course. While I will not assign Lynda.com tutorials, it’s a great place to learn techniques that can be useful for your portfolio and campaign project. Please follow these instructions to login for free.

TUTORING

Take advantage of BMCC’s one-on-one tutoring services (free!).You can find more information on online tutoring on this page (https://www.bmcc.cuny.edu/students/lrc/online-tutoring/)

CLASS PARTICIPATION

Participation in the academic activity of each course is a significant component of the learning process and plays a major role in determining overall student academic achievement. Academic activities may include, but are not limited to, attending class, submitting assignments, engaging in in-class or online activities, taking exams, and/or participating in group work. Each instructor has the right to establish their own class participation policy, and it is each student’s responsibility to be familiar with and follow the participation policies for each course.

REQUIREMENTS & EVALUATION OF STUDENTS

Grading is based on the successful completion of workshop exercises, a web-based portfolio, the campaign project, and on class participation. Students are expected to attend every synchronous session, to follow the workshops and discussions (in-class and online). Failure to do so will affect the “class participation” grade (see below). Projects must be handed in on time. Points will be deducted for work that is handed in late. It is your responsibility to contact me in the event of an absence or of an issue with meeting a deadline. I will do my best to help you catch up, but I must be notified. You may also re-submit workshop exercises to improve your grade.

  • Workshop exercises: 25%
  • Portfolio: 15%
  • Campaign project: 50%
  • Class participation: 10%

OUTLINE OF TOPICS

  • Digital media workshops (four from the following list: Typography, HTML/CSS, Bootstrap, WordPress, UX, Design Systems, Designing for Social Media, Kinetic typograph, AR/VR, Physical computing, Digital fabrication)
  • Portfolio review and enhancement
  • Teamwork/collaboration strategies
  • Campaign project – Project research
  • Campaign project – User Experience
  • Campaign project – Visual Design
  • Campaign project – Development
  • Campaign project – Presentation

WEEKLY BREAKDOWN (subject to change)

Week One (Mon 1/31 & Wed 2/2)

  • Intro to course
  • Portfolio review
  • Intro to OpenLab

Deliverable: portfolio review: gathering, organizing, describing + OpenLab portfolio creation and link

Week Two (Mon 2/7 & Wed 2/9)

  • Crit: portfolio review
  • Campaign project overview
  • Creating groups for the campaign project
  • Brainstorming ideas

Deliverable: team contracts + shared folder creation and link + pitch presentations

Week Three (Mon 2/14 & Wed 2/16)

  • Brainstorming ideas
  • Creating a pitch
  • Planning the digital media workshops

!!! NO CLASSES ON MON 2/21 – PRESIDENT’S DAYS !!!

Weeks Four (Wed 2/23 & Mon 2/28)

Deliverable: portfolio review – formatting

Weeks Five  (Wed 3/2 & Mon 3/7)

  • Group meetings to debrief the pitch feedback
  • Digital media workshop II & III

Deliverable: All digital media exercises

Week Six (Wed 3/9 & Mon 3/14)

  • Target audience
  • Creative Brief
  • Time management

Deliverable: persona, creative brief, task analysis

Week Seven (Wed 3/16 & Mon 3/21)

  • Sketching and developing ideas
  • Writing and presenting project proposals

Deliverable: text, start sketches (due on week 10)

Week Eight (Wed 3/23 & Mon 3/28)

  • Color
  • Typography

Deliverable: style guide

Week Nine (Wed 3/30 & Mon 4/4)

  • Preparing the preliminary design presentations

Deliverable: preliminary design presentations (including sketches)

Wednesday, April 6th, 2– 3:15 pm
Have questions about transferring to a senior college to complete a degree in design, film or animation? Join representatives from the following schools and programs to learn more about your transfer options:
Brooklyn College Film | City College Electronic Design & Multimedia | City Tech Communication Design | Fashion Institute of Technology | NYU Interactive Media Arts | NYU Tisch Kanbar Institute of Film & Television | Parsons Design & Technology | School of Visual Arts | Gnomon
Register and join Zoom meeting: 
Email rkaisar@bmcc.cuny.edu with any question

Weeks Ten (Wed 4/6 & Mon 4/11), Eleven (Wed 4/13 & Mon 4/25), Twelve (Wed 4/27 & Mon 5/2)Thirteen (Wed 5/4 & Mon 5/9)

!!! NO CLASSES 4/15 through 4/22 – SPRING BREAK !!!

  • Preliminary design presentations
  • Revising and finalizing the design
  • Portfolio reviews

Deliverables: Revisions based on feedback received during the design review + portfolio requests for feedback (last chance)

[Optional – Careers in UX/UI with Designer Boya Liu]

Thursday, May 5th at 11am

ZOOM link: https://bmcc-cuny.zoom.us/meeting/register/tZ0ldOigqj4oG92enDR4RzpjsOI37DIr6OgL

Join designer Boya Liu who will discuss what a User Experience (UX) / User Interface (UI) designer does day-to-day, what skills you’ll need to be successful in the field and how to break into the digital design industry.

Boya Lie is a UX/UI digital designer with more than 7 years of digital design experience. She is currently Head of Design at Coadjute.

All BMCC students, faculty and staff are welcome.

Email rkaisar@bmcc.cuny.edu with any question. Updates are at: https://openlab.bmcc.cuny.edu/media-arts-and-technology/careers-in-ux-ui-with-designer-boya-liu/

Week Fourteen (Wed 5/11 & Mon 5/16)

  • Final Portfolios due (in the form of a live URL on Blackboard AND on Open Lab (+ post it on this page: https://openlab.bmcc.cuny.edu/mmp460-s2022/category/week-11-13-final-portfolio/). We will look at 5-6 portfolios together in class (please consider volunteering – this can help with your class/participation grade) (Wed 5/11)
  • Campaign project finishing touches + final presentation preparation

Deliverables: campaign project assets + presentation prep + final portfolio submission (in the form of a live URL on Blackboard)

Week Fifteen (Wed 5/18 & Mon 5/23)

  • Deliverables: Final campaign projects presentations
General Education Learning Outcomes Measurements (means of assessment for student learning outcomes listed in first column
Communication Skills- Students will be able to write, read, listen and speak critically and effectively Class presentations, critiques and project briefs.
Quantitative Reasoning: Students will be able to use quantitative skill and the concepts and methods of mathematic to solve problems. n/a
Scientific Reasoning– Students will be able to apply the concepts and methods of the natural sciences n/a
Social and Behavioral Science– Students will be apply the concepts and methods of the social sciences n/a
Arts & Humanities– Students will be able to develop knowledge and understanding of the arts and literature through critiques of works of art, music, theatre and literature. Design assignments and class critique discussions.
Information & Technology Literacy– Students will be able to collect, evaluate and interpret information and effectively use information technologies. Design assignments and project briefs.
Values– Students will be able to make informed choices based on an understating of personal values, human diversity, multicultural awareness and social responsibility. Design assignments, project briefs and class critique discussions.

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Single Stop: www.bmcc.cuny.edu/singlestop, room S230, 212‐220‐8195. If you are having problems with food or housing insecurity, finances, health insurance or anything else that might get in the way of your studies at BMCC, come by the Single Stop Office for advice and assistance. Assistance is also available through the Office of Student Affairs, S350, 212‐220‐ 8130.

Counseling Center: www.bmcc.cuny.edu/counseling, room S343, 212‐220‐8140. Counselors assist students in addressing psychological and adjustment issues (i.e., depression, anxiety, and relationships) and can help with stress, time management and more. Counselors are available for walk‐in visits.

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Office of Accessibility: www.bmcc.cuny.edu/accessibility, room N360 (accessible entrance: 77 Harrison Street), 212-220-8180. This office collaborates with students who have documented disabilities, to coordinate support services, reasonable accommodations, and programs that enable equal access to education and college life. To request an accommodation due to a documented disability, please visit or call the office.

BMCC Policy on Plagiarism and Academic Integrity Statement: Plagiarism is the presentation of someone else’s ideas, words or artistic, scientific, or technical work as one’s own creation. Using the idea or work of another is permissible only when the original author is identified. Paraphrasing and summarizing, as well as direct quotations, require citations to the original source. Plagiarism may be intentional or unintentional. Lack of dishonest intent does not necessarily absolve a student of responsibility for plagiarism. Students who are unsure how and when to provide documentation are advised to consult with their instructors. The library has guides designed to help students to appropriately identify a cited work. The full policy can be found on BMCC’s Website, www.bmcc.cuny.edu. For further information on integrity and behavior, please consult the college bulletin (also available online).