Approaches to Typography

The video that I found more interesting is the second one, where Mike Langley, a Sign pinter, talks about why he likes working with painting lettering. The comparison that he did about lettering being similar to human Feelings and how the imperfection and mistakes make it more interesting, made me realize that each font has a personality and that it attracts and makes people respond in different ways. This idea connects to what Dan Rhatigan expressed about the needs of having new fonts; By creating new fonts, the possibilities to show new ideas can be infinite.
On the side note, knowing how much time a group of people spend to create a new font is impressive, and makes me want to learn more about typography; who knows, maybe I’ll be part of the creation of a new font family.

Leave a Reply