**Final Course Completion Information – Weeks #14 & 15**

Final Course Completion Information – Weeks #14 & 15

Dear MMA 100 Students,

The end of the semester is here…

Here is the final semester wrap up and course completion information in advance:

Please read this information carefully and mark your calendars accordingly.

The same content published here will be sent to your bmcc e-mail address via blackboard (as a reminder) and shared here on this website.

Please reach out with any questions here – rseslow@bmcc.cuny.edu

1. Wednesday December 7th was our last regular class / lab working session, I will use this class session to discuss and share a demonstration on how you can create a single file PDF portfolio to organize all of your completed works (the final portfolio is mandatory and serves as Assignment #5 – it is not mandatory to replicate my exact example, but I highly recommend it as the skill that can be applied to other courses and projects.) I will also show you how to organize your google drive folders as well.

**The Video tutorial for “Assignment #5 the final portfolio” process is below:

Passcode: pDWR^6wy

2. Wednesday – December 14th is a “reading day” – there are no scheduled classes – but if you would like to come in and use the classroom lab during our usual class-time I will be there from 5pm -8pm to help and assist anyone needing help. (or if you just want to use the lab)

3. Wednesday – December 21st (final exams week) is our last and final meeting during final exams week – We will have a pizza party in our classroom and present our final portfolios of completed work on the big screen – please join us at 5:30pm! (it is not mandatory to show your work on the big screen but please consider it!)

****All students will need to have all completed work added to their folders in our google drive no later than 12/21 at 6pm.

4. Submitting your completed assignments – I know I have mentioned this many many times through out the semester, but all student work needs to be submitted via our shared Google Drive Folder – the link to the shared folder is located on Blackboard – please e-mail me if you are having difficulty with this – rseslow@bmcc.cuny.edu

Please reach out with any questions here – rseslow@bmcc.cuny.edu

Thank You!

Weeks #10-14 – Info & Resources

Welcome to MMA100 Weeks #10-14!

This post will reflect week’s 10 – 14 –  covering all 3 parts of assignment #4 and later introducing Assignment #5 – The Final Semester Portfolio

Here is this week’s useful information and class resources:

*Did you miss Weeks #6 -8’s Post? Go Here

Recent Class Recording:

Assignment #4 – Tutorial Process from class on 11/30 – Parts 2 & Part 3


Passcode: m90+$kf.

Assignment #4 – Tutorial Process from class on 11/23/22


Passcode: 7Y?9pVTR

Assignment #4 – Tutorial Process from class on 11/16/22


Passcode: kT%@LF@3

Assignment #3 – & – Assignment #4 are in full effect (and we are ready to move on!) We are becoming versed in Adobe Illustrator – and will continue to do so.

Exciting! The welcoming into the Adobe Illustrator world continues through weeks 10 – 14! (I very much love Illustrator – as you all know!)

***Don’t forget to add your works in progress to our shared google drive folder.

Discussion – Continued class exercises :: Adobe Illustrator. Creating shapes with the pen tool, the pathfinder tools and the shape builder tool.

Simplifying and reducing shapes and forms, working with color, locating color books, pantone colors, making patterns, repetition as a design element and more!

This project contributes to “flat design” which is a popular application and style used in the daily UX / UI interfaces and experiences we have each and everyday. What happens when we click on that link above?

We will begin project #4 by experimenting with creating shapes and forms – composition, as well as building “things” with those basic forms that we make. What are the potentials of working with the seemingly simple shapes and forms that you create?

*The class tutorials will place an emphasis on various digital art & design making techniques with illustrator. The techniques will support all 3 parts of assignment #4 (and beyond!)

Lab Tutorial – This week we will take another tour of Adobe Illustrator and practice creating new documents and setting up our art boards for production. Tonight’ class demonstrations we be recorded and placed here after class, as well as on the assignment #4 page.


Color Theory Continued!

Adobes awesome Color Wheel Simulator (must see) – If you sign into your Adobe ID on the color picker website you can use the web application and save your discoveries directly to your adobe Library – this will allow you to apply those things into the adobe software that you are working with. (illustrator for this project)

GO HERE to Experiment

Let’s take an additional tour with Adobe Wizard – Terry White

10 Things Beginners Want To Know How To Do (subscribe to Terry’s Channel!) – Adobe Illustrator Basics

Weekly Resources – Illustrator Shapes & Forms

An Introduction to Typography & Its History – Letterforms / Designing with Type

Examples of Typography in Poster Design 

If you arrived here at the bottom of this post on 11/15 then you will have noticed that assignment #4 has now been unlocked! You have leveled up and advanced to the next stage of the course. I will introduce the assignment briefly on 11/15 and then in depth on 11/23. Exciting times!

Weeks #7, 8 & 9- Info & Resources

Welcome back to MMA100!

Weeks #7, 8 & 9!

Here is this week’s useful information and class resources:

Please keep in mind, there is a lot to see here below, take your time through out each week to explore what is shared, if you have any questions or reactions please add them to the comments section. The comments section is helpful for extending our in class dialogs and gaining clarity by organizing your thoughts in a written format.

*Did you miss the post from Weeks #4 &5 – go Here!

Zoom recording from 11/9: Assignment #3 full recap


Passcode: m%&ww*7N

Zoom recording from 11/3: Illustrator & Assignment #3 Continued


Passcode: h=kz8r.e

Zoom recording from 10/19: Illustrator & Assignment #3


Passcode: .J9y7ivG

During weeks #6, 7 & 8 we will take a class tour of Adobe Illustrator and get talking about Assignment #3 

Let’s jump back in and start with some NYC Design History!! Behold, the NYC Transit Authority Graphics Standards Manual. See below

Inspiration – The NYC Transit Authority Graphics Standard Manual

The link above will you take you to a page with an active full PDF version of the manual. If you wish, leave a comment at the bottom of this page after exploring the manual and answering the questions below (you can work on this outside of class over this week or next)

Designed by Massimo Vignelli and Bob Noorda, Unimark, 1970

Some Questions to ponder and react to:

  1. What is your general feedback on the manual? Do you like it? Dislike it? Please Explain. Do you find it to be well designed, illustrated and clear in its application?

2. The manual was published in 1970. Does it still hold up for today’s world? Why or Why not?

3. What is missing or should be added for today’s world to help and expand the NYC Transit System?

4. What additional questions are you left with?

Video – Micheal Beruit from Pentagram Design discusses the manual here – Link to the video above – https://www.youtube.com/watch?v=Qg03z1H6cfA

Imagine being offered the opportunity to visually solve, design and illustrate the entire NYC transit system!? What goes into this process and research? Do you know who is responsible for this? How much does the designer charge for a project of such scale? Let’s discuss.

Last week we continued talking about Assignment #2  – The Post Card project ! Let’s look at student work and talk about your progress and the potentials of the project. There is a lot of room for image manipulation and creating aesthetics with your work. Discussions about presentation methods and why presentation is so important. Please navigate to the assignment #2 page to view the assignment details with me again.

More Photoshop Masking Video Tutorials ->

  1. Creating Layer Masks / Photo Composites – The video below is great example – click here or the image below to view it.

2. Double Expose Technique – Click here or the image below to get started

<———{ transmission snip }———–>

Color Theory!

Adobe’s awesome Color Wheel Simulator (must see)

GO HERE to Experiment

Several up and coming assignments will surely benefit from the use of understanding Color Theory and the Adobe Color Wheel!

*Above – Color Theory Continued -> GREAT RESOURCE – Must Read

*Above – Color Theory Continued -II >https://99designs.com/blog/tips/the-7-step-guide-to-understanding-color-theory/

Let’s Talk about Adobe Illustrator! 

During weeks #6 & 7 we will take a class tour of Adobe Illustrator and get talking about Assignment #3 

You can also take an additional tour with Adobe Wizard – Terry White

10 Things Beginners Want To Know How To Do with Adobe Illustrator (subscribe to Terry’s Channel!)

Adobe has a great series of videos on their channel on YouTube: 

Check this series with a focus on Illustrator


Designer Inspiration :: You need to know Paul Rand

Weeks #4, 5 & 6 – Info & Resources

Poster Designs by Paula Scher

Welcome back! Weeks #4, 5 & 6 – here we are!

Do you need a recap of Week #3? Go here!

Assignment #2:

Post Card Design – Photoshop

**Video Tutorial from class on 10/12 – Post Card Project Continued / Graphic Assets / advanced image making techniques

Passcode: T18QGui@

**Video Tutorial from class on 9/28 – Post Card Project Introduction / Graphic Assets / Asset creation / Masks & Compositing / Pen tool –

Passcode: %51@!qK=

**Video Tutorial from class on 9/21 – Post Card Project Introduction / Graphic Assets / Pen tool – 

Passcode: U9!?!ybu

The Elements of Design – A Video Description: Enjoy! See the Elements in action in this great lil’ video.

This post will reflect a 2-week time frame for weeks #4 (9/21) & #5 (9/28) as we delve into assignment #2 The Post-Card Adventure Series! First things first though, let’s see how everyone is doing.

Lets jump in and take a look at some student work in progress during our class-time tonight – Would you like to share your progress? I will always encourage students to share their progress so that we can engage in dialog about the works and how we can make improvements and iterations. Learning how to discuss your work in progress takes practice. Learning how to discuss the works of others also takes practice and develops a “troubleshooting / solution focused mindset”. If you choose to opt out of sharing your work in class, thats also OK – please save your work in progress files to your Google drive folder and let me know when things have been placed there via e-mail (rseslow@bmcc.cuny.edu)

*Remember, you can always find a class recording for each Assignment’s tutorial under the Assignment page for that individual assignment, the process for Assignment #1 – parts 1 & 2 are on the Assignment #1 page

I will be introducing Assignment #2 – AKA – “the Postcard Project” on 9/21. A class video recording for Assignment 2’s tutorial will be placed under the Assignment #2 page for that individual assignment along with the assignment specifications.

***please don’t move on to assignment #2 until all aspects of assignment #1 are completed..

We will get well versed working with the photoshop pen tool, electronic imaging, cutting out images, compositing and creating graphic assets. We will also be creating and working with various file types and bringing our ideas into photoshop to produce the finished designs.

Im a big fan of iterations and revisions! We will discuss using multiple art boards and the iteration process while our work flow is in process.

*This Week’s Exercise – Cutting out Images in Photoshop / Making Graphic Assets: Cutting out images in various fragments is a task that all graphic designers will face on a regular basis. Learning various methods for cutting out images is a necessity. We will explore, experiment and share a few methods on how. 

Practice practice! As practice this week while working on the postcard project – you may wish to find 3-5 images that you would like to cut out / extract from existing images, look for various curves and edges that are both attractive and challenging.

Students will select and practice from images taken from a public domain, OER or creative commons sources on the Internet or they may use images that they have on their devices. Again, We have a huge selection of OER Resources on our class resources page here too

(This exercise/technique will be applied to the post card project – assignment #2 ).

A vintage postcard example from New York!

Video Screening Tutorials: Cutting out images in Photoshop (Pen Tool examples)

These tutorials above will help get you started with our class exercise, but ultimately, you will need to master the pen tool in both photoshop and illustrator for the cleanest vector cut-outs. 

**Are you looking for a photoshop psd. file template example to create along with, format and submit your postcard? (Photoshop newbies can edit and change the layers as you need to) Those with experience should make the template themselves –   Click HERE

(Is there a specific tutorial that you learned from recently or over time? Share the URL link with a description of your experience in the comments section below)

Graphic Designer and inspiration of the week!

Paula Scher! (please get to know her work!)

Watch this great talk by Graphic Design icon Paula Scher!

Graphic Design Trends for 2021

Week #3 – Information / Resources

Welcome to MMA100 Week #3!!

We’re BACK!

Here is this week’s useful information and class resources:

Do you need a recap of  Week #1&2 – Go Here <–

***Here is the photoshop demonstration with Assignment #1 part 2 from 9/14 (Tutorial)

https://us02web.zoom.us/rec/share/vN3PfycaIz2xm0BjRStbfBwKq4WXSrGGExSDL1MDcM53ADty8rZPgwT4pPcF-YyR.GqWVv6Z5VCTUMFdUPasscode: +d@H1Wb3

Lets be patient with our ourselves and ease in.. Design is communication!

Here is a video tutorial from Assignment #1 – Part 1 (from last semester) it will be helpful as a recap 🙂


Passcode: pL#b*7@Z

We will begin tonight’s class by recapping week #1’s introduction to photoshop as well as jumping into Part 2 of assignment #1 – our first assignment! The first assignment has a few parts and I will be sharing more tutorials during our class time. I will give a deeper demonstration with adobe photoshop on how to prepare your design layout, place and resize images, apply layers and also preparing your final designs file format for sharing it on the web and in print.

Remember, each assignment will have its own page with all of the specifications needed to work on, complete and submit the assignment. Assignment #1 can be found here.

** another Video tutorial from week #2’s Zoom class of assignment #1 – part 1 will also be posted here and on the assignment #1 page after our class**

Becoming familiar with terms and items like: “design briefs, project sheets and project specifications” are essential to the design industry. We will become familiar with this process and following a simulation like experience 🙂

We will discuss the progress and submissions process of your finished assignments and how to send and share them via google drive. We will discuss the maintaining of your files and data and how to keep it safe and easy to access.

Assignment Submission guidelines:

When your assignment / assignments have been completed please add them to our class google drive shared folder (link is on blackboard).

Please create a folder for yourself with your first and last name. And, please name your files with your name, assignment# & assignment status – here are a few Example file names – they may looks like this:

Ryan_Seslow_Assignment#2_progress.psd – (.psd is a photoshop document) 


Tutorials – Getting further acquainted with Photoshop – (Terry White is one of my favorite Adobe evangelists!)

Adobe’s youtube channel is here – (so much good stuff!) https://www.youtube.com/c/AdobeCreativeCloud

Inspiration / Resources: Graphic Design Trends from 2020 –

What kind of design do you like? What inspires you and makes you want to learn more? Do you resonate with the “trends” in the examples below? Share your thoughts and links in the comments section below!

And Some More Inspiration:

**The Underground Sistine Chapel is a free documentary on youtube telling the story of the street artist Pascal Boyart‘s construction of a modern Sistine Chapel in the heart of an old gold foundry in the suburbs of Paris, in what some would call a cut-throat area.

Weeks #1 & 2 – Welcome to MMA 100!

Welcome to MMA-100

Foundations of Digital Graphic Design! Fall Semester 2022

Dear Students:


***Here is the photoshop demonstration with Assignment #1 part 1 from 9/7 (Tutorial) forgive me as a portion of the recording was edited****


Passcode: i3BYE!!Z

It was really great to meet everyone and share our first class to connect, break the ice, and learn a bit about each other. There is a lot of exciting and compelling content to cover, which all happen began on – Wednesday 8/31 at 5:30pm – in person in Fiterman – room 706. This week, we shall continue!

*Our Class Website Linkhttps://openlab.bmcc.cuny.edu/mma100-fall-2022

The link above is super important as that is where all of the course content will be published each week. I’m not a big fan of using blackboard – so only password sensitive things (like the zoom password and the shared google drive folder link) will be placed there. Only the minimum info needed will be placed there mainly as reminders. I will go over this in full during our 1st class.

*Our Class Website Linkhttps://openlab.bmcc.cuny.edu/mma100-fall-2022

The Class Structure – MMA100 will be taught in person synchronously on Wednesdays at 5:30pm in room 706 (Fiterman building) and also via this website. I am here to help you be the best that you can be in our course. And we are all here to do the same for each other. A big part of our class is learning new skills, being experimental with design and seeing how it forms a relationship with “how” you solve problems and revises them. We will cover the many tools that are available to us. (Adobe and beyond) We do quite a bit of the fun and creative work from our own personal work spaces as we integrate the class work into our lives.

Please know, I will screen record each and every “how-to” and “assignment tutorial” for all assignments and share those videos here on our class website. (I said that twice, haha, just want you to know again) 🙂

The Class Website – Our class website takes place here on the BMCC OpenLab! You will soon discover that the OpenLab is a huge resource and regular source of inspiration! I promise.

*Class Website Linkhttps://openlab.bmcc.cuny.edu/mma100-fall-2022

Class Time: 5:30 PM – 9:00 PM – USA Eastern Time

Meeting Day & Dates: Every Wednesday, as per the CUNY academic calendar (please be aware of the cuny calendar for this semester)

If you have questions please don’t hesitate to reach out to me here – rseslow@bmcc.cuny.edu

Everything that we cover this semester will be posted and published to this website as a weekly blog post (much like this one) and as individual pages that host specific content (like assignments and their details). You will be asked to visit this website each week. At the bottom of each page and post there is a section for comments, please feel free to use it to ask any questions that you may have.

One of the most well known logos around the world, by Milton Glaser

Weeks #1 & 2Introductions, Assignment #1 Discussion –>

Meet & Greet!

What is Graphic Design?
Design Solutions: Strategy, Concept, Design, Execution & Production
Exploring the Design Process.

Software skills this semester will focus on– Adobe Photoshop & Adobe Illustrator as well as a few other apps and non-conventional methods of image-making.

Logos by Paul Rand

What is Graphic Design?

“Graphic design, also known as communication design, is the art and practice of planning and projecting ideas and experiences with visual and textual content. The form it takes can be physical or virtual and can include images, words, or graphics. The experience can take place in an instant or over a long period of time. The work can happen at any scale, from the design of a single postage stamp to a national postal signage system. It can be intended for a small number of people, such as a one-off or limited-edition book or exhibition design, or can be seen by millions, as with the interlinked digital and physical content of an international news organization. It can also be for any purpose, whether commercial, educational, cultural, or political.” (Via – Juliette Cezzar)

*Watch this Video Definition*Watch this Video Definitionhttps://vimeo.com/10532686

Great explanation of Graphic Design, but what about the speed of the video??

Poster Design by Milton Glaser

The History of Graphic Design – We will be exploring and referencing Design history in our class. Lets explore these two references below over the course of this week.

Design History.org – http://www.designhistory.org

Key Moments in Graphic Design / Timeline – https://www.thoughtco.com/key-moments-in-graphic-design-history-1697527

Lets talk a bit about assignments – Most assignments are broken down into 2-3 parts. For example, assignment #1 has 3 parts. For each assignment, I will be sharing a series of video tutorials during our class time. Each assignment has its own page with all of the details and specifications needed to work on, complete and submit the assignment. The Assignments page is here

We are going to ease into assignment #1 with just a few easy tasks. Let’s check out the assignments page for that here.

Becoming familiar with terms and items like: “design briefs, project sheets and project specifications” are essential to the design industry. We will become familiar with this process and following a simulation like experience 🙂

We will discuss the progress and submissions process of your finished assignments and how to send and share them via google drive. We will discuss the maintaining of your files and data and how to keep it safe and easy to access.

Assignment Submission guidelines:

When your assignment / assignments have been completed please add them to our class google drive shared folder (the google drive link is located on blackboard)

Please create a folder for yourself with your first and last name. And, please name your files with your name, assignment# & assignment status – here are a few Example file names – they may looks like this:




Tutorials – I will always share a few video tutorials each week that coincide with our assignments. This one below is about getting further acquainted with Photoshop – (Terry White is one of my favorite Adobe evangelists!)

I’ll also share Designer Inspiration each week? Let’s be inspired and see Who’s Who in the field? There are so many great designers out there to follow these days! Each week, let’s showcase one and talk about how their work functions.

50 Graphic Designers We all Should Know About 

Who is Aaron Draplin? Surely by now you have heard of Aaron Draplin?


Assignment #1 will introduce you to Adobe Photoshop, working with and finding images, and the Elements & Principles of Design, (vocabulary), thats the language of design.

(please note, there are several variations of these definitions that can be found across the web and through out the design world, its ok to mix and mingle variations from other sources to help expand your knowledge)

The Elements & Principles of Design are the governing vocabulary that define, illustrate and communicate how Graphic Design functions all around us. These terms are of great value and importance and should be understood and applied by designers. 

The Elements & Principles of Design Vocabulary<— click the link to view the PDF of vocabulary