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MAR 100-B052 | Intro to Marketing | Professor Buckler | Fall 2022
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Weeks & Units
Week A (10/27 – 10/30)
Week B (10/31 – 11/6)
Unit 1 Course Materials
Unit 2 Course Materials
Week C (11/7 – 11/13)
Unit 3 Course Materials
Unit 4 Course Materials
Week D (11/14 – 11/20)
Unit 5 Course Materials
Unit 6 Course Materials
Week E (11/21 – 11/27)
Unit 7 Course Materials
Unit 8 Course Materials
Week F (11/28 – 12/4)
Unit 9 Course Materials
Unit 10 Course Materials
Week G (12/5 – 12/11)
Unit 11 Course Materials
Unit 12 Course Materials
Week H (12/12 – 12/18)
Unit 13 Course Materials
Assignments
Week A: Getting Started
Week B Assignment
Week C Assignment
Week D Assignment
Week E Assignment
Week F Assignment
Week G Assignment
Week H Assignment
Final Reflection
Extra Credit
Student Work
Ethics
Consumer Decision Making
Product Concepts
Promotion
The Joneses
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