1.At first, The movie starts with a family wealthy in products and luxury goods.The neighbors aspired to be like them, and after many interactions, I noticed many examples of personal selling. The family started building relationships the moment they moved in, each member had a specific category of products to sell and advertise to the town’s people.
2. Some similarities I see between the Jones family and some of my favorite brands are the fact they are promoted and influenced by celebrities. Many companies use up-to-date celebrities to model and speak highly of a product to make or break their sales. For example, chrome hearts was founded in the ’90s and recently brought back to life thanks to rappers speaking about it in their latest songs.
3.Their marketing tactic was unethical, and they weren’t upfront, honest, or perfect. They used people and directed them for their benefit. Multiple times, finessing them by using their trust to make a profit is very unethical.
4. If I were to be friends and open my doors to people like this and learn the truth, I would be left in deviation and be worried more people like this will come. My trust and loyalty will be broken even afterward.