Would you believe me if I said, “I’ve never watched an episode of Shark Tank.”? I really haven’t until this assignment, and I’m glad I came across this show. It has put a few things into perspective for me. I really loved two of the ideas in this episode. On a personal level I loved Ashley Jones “Tones of Melanin” clothing line. I am an African American student who aspires to further my education. I can only hope and pray I get accepted into an HBCU in my future. Ashley Jones inspired me, her business started small on her college campus, and she licensed to sell in at least 40 HBCUs. Her apparel is very fashionable, and a lot of her pieces are reversible which appears to give a consumer more bang for their buck. I also loved Ashley’s confidence and her energy as she was telling the Shark’s about her goods.

On a Business level I would have worked with Mark Singer and Kenzo Singer. “Eyewris” is an incredible idea. From working in nursing homes and just being around older people, I can’t tell you how many times they misplace their glasses or leave them home in important instances. Reading glasses are supposed to be quick and easy, a fast solution.

Mark and Kenzo describe “Eyewris” as wristwear that goes to eyewear and back to wristwear all in seconds. Their glasses are fashionable and convenient. This product fills the needs of those that are tired of misplacing their reading glasses. People who use glasses only to read are often taking the glasses on and off, because they are needed for one purpose and that is how they lose them. Now when they take off their reading glasses, they can just place it on their wrist until they need them again. This product makes it easier for the consumers that don’t like carrying a purse or backpack and can’t always carry their glasses and eyeglass case. This product will make reading on the go easier for of those in need. This idea was really innovative.

The glasses are smudge resistant, scratch resistant and impact resistant, which is very important for wearable eye wear. Any wristwear gets banged a often. The packaging and branding on this product is pretty unique. The frames come in a nice case for storing. The box is simple, with a white a black design. I was all around impressed and know there is a huge market to fill with “Eyewris”.