1. What makes Ray Kroc and the brothers different from each other?

Ray Croc and the brothers are different from each other is terms of the mindset of running a business. Ray Kroc’s vision for McDonalds was to try and expand and saw potential for growth in the business. Some of his plans were to cut the cost of production, try new products, get sponsors and open more stores to expand business and revenue growth. While the McDonald’s brothers were not interested in expanding their initial business. They wanted to just improve the one store they had and didn’t see a reason for expanding.

2. Do you think the McDonald’s brothers did the right thing by selling out to Ray Kroc? Did Ray Kroc give the brothers a good deal?

 I don’t believe in selling out a business that a family started is a good thing. In the business aspect of things I do believe the McDonalds brother made the correct decision by selling out its rights to Ray Kroc. Kroc’s vision for McDonald’s was to grow and expand. He was willing to take increased risk to grow and expand. But the way Kroc was running his own McDonalds franchises were negatively impacting the brothers as they didn’t see eye to eye on different aspects on the business side. 

Ray did not give the brothers a great deal. I believe to brother should have gotten a portion of the sales revenue from mcDonalds.

3. How did the local store franchisees make money?

Local franchisees made money by speeding up production in business making fast food, cutting cost of production and adding new product to their menu.

4. How did Kroc make money? How was that different than the franchisees, running the local stores?

Kroc made money by investing into real estate. He would use this real estate company to buy land and then sell or rent it to franchisees. Who then has to pay him a percent of sells.He used this money to buy out the McDonalds brother. This is different from the franchisee running local business because they no longer have to bear the full cost of buying land and products. It also give him power to control all McDonald’s franchisees.

5. Does this film change your view of McDonald’s?

This film changes my view of McDonald’s because it shows that taking the opportunities to growth and expand can be beneficial in the long run. Also, that expanding business into different field can give you some type of self security.