Ray Kroc and the McDonald’s brothers had different visions for the McDonald’s restaurant chain. The McDonald’s brothers were content with having a few successful restaurants in California, while Kroc had ambitions to turn McDonald’s into a national and eventually global brand. Additionally, Kroc believed in expanding through franchising, while the McDonald’s brothers were initially hesitant to do so.Whether or not the McDonald’s brothers made the right decision by selling to Ray Kroc is subjective and depends on one’s values and priorities. From a financial standpoint, it appears that Kroc gave the brothers a good deal. However, some may argue that Kroc’s aggressive business tactics and eventual sidelining of the McDonald’s brothers went against the original spirit of the company.Local store franchisees made money by paying a franchise fee to the McDonald’s corporation and then earning a percentage of their sales as royalties. They also made money through the profits they earned from their individual restaurants.Kroc made money primarily through owning and expanding the McDonald’s corporation. He earned a percentage of the sales from all franchisees as well as revenue from selling equipment and supplies to them. This was different from the franchisees who earned their money from operating individual restaurants. However, the film “The Founder” may change one’s view of the McDonald’s corporation and its history. It highlights the role that Ray Kroc played in turning McDonald’s into a global brand and the controversial tactics he used to do so.