FINAL PROJECT –Assignment #6 – Type & Typography
Assignment 6 – Poster Design with Type & the Alphabet.
Create 2 new designs using and applying balanced typography in adobe illustrator. Students will generate and demonstrate both a balanced and unconventional composition using each individual letter of the alphabet. (A-Z) The examples (below) are just a few potential ways to display style, simplicity, order and efficiency. A demonstration will be given in class.
Size requirements – 8.5 inches -X- 11 inches (or larger – 11″ x 14″)
Typefaces – Limit yourself to no more than 2-3 different fonts and 4 color values.
Step 1 – Find and discover your own inspiration and share the URLs in the comments section below. Each student will add 2-3 URLS of their inspiration in the comment section before starting this assignment.
Things to consider – Layout & balance – Using rulers, guides and grids. Free transformation & typesetting style.
*COMPOSITION and command over the picture plane and its chosen dimensions.
We will have a final class critique on Wednesday 12/18. A printed version of this assignment will be presented by each student. You will select two of your designs for the critique.
Students may later wish to create a new 11″X17″ tabloid layout set for print in Adobe Illustrator. (You may use use multiple art boards to create iterations) Students will apply a series of their designs into a collaborative magazine for print and the web.
*Student submissions of the completed project:
Students will submit the project to me via e-mail saved as a .PDF file and a high resolution .JPG file – Please send to – rseslow@bmcc.cuny.edu no later than Thursday 12/19/19
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Assignment #5 – Cross College Course Collaboration Project!
COLLAB PROJECT! – Class Demonstrations will take place in class! I would like to spend a bit of time contributing to this great project and opportunity! Please Read Here – https://netart.commons.gc.cuny.edu/2019/11/12/the-cross-college-campus-course-zine-project/
Submission due date is preferred by – 12/5/19
Assignment #4 – Mid-Semester Poster Project
Poster Design. We will bring together the applications of a vector portrait, composition, image and typography.
Museum Exhibit Poster (examples will be shown in class – as well as a series of Illustrator vector demonstrations)
Choose one or more of these styles/movements of art to create a poster using a SELF-Portrait:
POP ART, SURREALISM, MEXICAN MURALISTS AFRO-FUTURISM, ANIME/MANGA, POLITICAL ART, FAUVISM, AFRICAN MASKS, ANIME, VIDEO GAMES or (Another Style Not Listed Here or create a Hybrid using 2 or more styles)
Process: Research! Find and discover a series of images and references to work from. Your research should inspire you! Create a new project folder titled “Mid-Term-Project” – save these images to your project folder. Create your self-portrait in the style of the Art Movement that you chose for a Museum Exhibition. It should be obvious which style you picked WITHOUT seeing the title.
*Your self-portrait IS the artwork for the poster campaign that you create for the exhibit. You must design the poster in 2 sizes – one landscape and one portrait orientation. I suggest 11” x 17” (or slightly smaller)
Your self-portrait must first be drawn in Illustrator and can be brought into Photoshop later for manipulation, (like adding blended color, additional imagery or effects.) After you illustrate your self-portrait, you’ll create the actual poster for the exhibit.
Specifications: The museum having the exhibit you’ve chosen is: SAM, Seattle Art Museum. Find out more about the institution at this website: https://www.seattleartmuseum.org/visit/seattle-art-museum
For the midterm project please use the SAM logo as it is: (attached as a download link here) *feel free to re-render the logo on your own if you wish. (This does not mean change it)
You may use any of the tools in Illustrator that we’ve learned or explored and also find and experiment with new ways to draw. You can work from a photo in Illustrator as demonstrated in class.
Do the Portrait First. Then compose the poster. :))
Minimum required copy/text for the poster is:
New Voices Exhibit
April 15th – May 30th 2019
Opening Reception, April 20th 7PM-9PM
https://www.seattleartmuseum.org
*(and the SAM logo of course)
Fonts and colors – are entirely student choice. Students may ADD additional copy, but may not delete from the minimum above.
Submissions & Due Dates: 11/13, 11/20 & 11/27 will be full-lab work sessions with progress critiques along the way. We will be printing and having a full class critique on Wednesday 12/4 of the completed project. Students will submit to me via e-mail ( rseslow@bmcc.cuny.edu) the 2 final versions of the poster project as both a PDF file saved from Adobe Illustrator as well as a high resolution JPG. saved from Photoshop (I will give a demonstration on this)
Assignment #3 – Shapes, Forms, Composition & Color
(See Example #1 Above & example #2 below)
1. Open Adobe Illustrator and create a new document sized at 11″ X 17″ in CMYK color mode. We will be both printing and displaying the final work on screen.
Consider, how will you set your guides to equally balance and format the graphics evenly? Will you use a grid? Do you have a preferred method for layout? Lets explore what this means.
2. Generate a new series of “subjective” graphic Icons following the layout and arrangement above. (Don’t re-create my example) make your own, but follow the balanced composition.
3. Limit yourself to 6 values of 1 complimentary color scheme. Consider referring to the color wheel for reference – (Located here)
4. Limit yourself to creating and composing your graphics with no more than 6 shapes created with the pathfinder or the shape builder tool. Begin without using a stroke around your shapes and then apply a stroke for contrast later.
5. Save your work as an Ai. file (adobe illustrator) as well as a .pdf – Print your work in .pdf format.
6. E-mail ALL of your final PDF. files to me – rseslow@bmcc.cuny.edu ****If your .pdf files are too large to send via e-mail (and it may – you can easily use a free service like – wetransfer.com to send the large documents or use google drive)
PART 2 – Each student will follow the images in the gallery below as a guide to further extend and develop their designs.
Size – Use a square shape for this series of designs. I suggest 8″x 8″
Students will select and isolate their strongest single icon/graphic from the original layout in Part 1 of the assignment – 1 version will include a stroke and one with out(example below). Students will explore a 4-part color variation drawn from their selected color palette as well as 1-3 balanced patterns using their icons.
Assignment #2 – Elements & Principles
Working with Photoshop. Lets create and apply layers, composition, image resizing and placement techniques to customize our design progress. Class demonstrations will continue.
Assignment Specifications: Students will generate a series of visual examples and solutions to define, communicate and illustrate the vocabulary of the elements & principles of design. Each term will display a visual image example using the vocabulary below:
Outcome – Students will save two variations of the project as a photoshop psd. file as well as exporting the files as a .jpeg for the web (demonstration in class)
Assessment of the project: How has illustrating the vocabulary with images helped your understanding of each term? Discussion follows.
Vocabulary (Definitions can be found here) <–click
Elements – Color, Line, Mass, Movement, Space, Texture, Type & Value
Principles – Balance, Contrast, Direction, Economy, Emphasis, Proportion, Rhythm & Unity
Size: – 8.5″ X 11″ – The final design will be 2 composite designs of 8 squares composed and arranged by each student. (2 files will be created – one for the elements of design and 1 for the principles of design)
Process:
Part 1 – Student will first create a balanced layout in adobe photoshop. Images will be found from research and investigation via the Internet and class resources. Each term for the elements of design will be illustrated and applied by cutting, formatting and placing the examples into a composite (the example below is simply one example, you will create your own)
Part 2 – Students will generate their own examples of each term using techniques learned in class with photoshop.
Part 2B – Students will generate a Poster combining all 16 vocabulary terms with accompanying images. (examples were shown in class) The poster size is open but I suggest keeping it smaller than 11″X17″
R&D – Where will you find visual inspiration and research? Add your links to the comments section below.
Production:
Students will prepare their final works in screen resolution format and application on the web (RGB).
Project / Assignment Due Dates:
We will be starting and working on and this project in class beginning 9/18. The project will be due, completed and submitted by next Wednesday 9/25.
Blank Template example of the layout. (not including the border around the image)
Assignment #1 – PostCard Design
We will be designing a standard sized Postcard to promote and communicate one of the following messages below (students must choose one)
1– A cause or message that you are passionate about –
OR
2 – An up and coming event that you would like to promote
Assignment Specifications:
Size: The final design will be 4″ X 6″ in size. (Students should decide on the arrangement of the height and width, will your postcard be a horizontal or vertical image? You will be designing both the front and back side of the post card with the full intention of mailing it so space must be allotted for the address and postal stamp.
Process:
R&D – Where will you find visual inspiration and research? Flickr? NYPL Digital Archives?
1 – Thumbnail sketches – Students will generate a series of 2-3 thumbnails sketches using a pencil / pen and their sketchbooks to brain storm and illustrate their process.
2 – Roughs – Students will select from the 2-3 strongest thumbnail sketches and develop them into 1 rough scaled to the 4″X6″ size in pencil or “other medium”.
3 – Not mandatory but students will be encouraged to produce a final comprehensive pencil rendering scaled to size ready for scanning and application using photoshop. Students will experiment with various image manipulating techniques and styles to develop contrasts and visual interest.
Production:
Students will prepare their final work for both print out put in (CMYK) as well as presentation and application on the web (RGB).
*See week #1’s blog post for resources and useful info.
What images will you be referencing and using? Where did you find them? Are they free to use, if so, how do you know? Please bring all of your resources and research to class. Thumbnail studies and a rough lay out.
Project / Assignment Due Dates:
The final Post card will be worked on in class on 9/11 the final version of the Postcard is due on Wednesday 9/18 via e-mail to rseslow@bmcc.cuny.edu as a high resolution.JPG file
