For this unit, I chose Ben and Jerry’s as the company to research their social responsibility and business ethics .
We have all heard of Ben and Jerry’s. A business dedicated to the manufacturing of ice cream,frozen yogurt, and sorbet. But, they are much more than that! They are a business that has the responsibility of giving back to it’s community as Ben Cohen states. Since the year !985, The Ben and Jerry’s foundation has funded 7.5% of it’s annual per-tax profits to community organizations across the country. That amounts 1.8 million dollars annually, not including the hundreds of thousands of dollars donated to progressive causes over the years such as racial justice,climate change, peace-building and more, as it states in an article by “chuckjoe”.
We may be all asking ourselves, How did this company become one of the best social impact companies in the world? Is it because of the way that they give back to their communities? Or is it because of the way they stand up on progressive social and environmental issues? Or is just because of the way that they make their delicious ice cream? Well, the answer is yes to the questions just mentioned. Ben and Jerry three-part product,economic and social mission is a great model for capitalism done right!
Ben and Jerry business Ethics
Ben and Jerry’s is one of the most ethical and social responsible companies in existence!
Design: The boxes used for ice cream bars are made 100% post consumer recycled paperboard. They create packaging that will reduce the negative impacts on the environment.
production: they have invested in heavily in energy efficient technology, to minimize the waste of resources.
destruction: the waste is put into methane digesters along with other farm waste where it produces energy to power the farm.
Social Responsibility:
Social: In the united Kingdom they have a bus that sells ice cream and the profits that they make go towards supporting charities in local communities such as ” trees for cities”.
product: They use certified humane cage-free eggs in their ice cream products in Europe. In the US,their ice cream products are 99% cage free. 1% existing in their novelty ice cream bars sold in US and Asia.
prompt questions:
1: Some recommendations that I have to create a more ethical,social, and sustainable business is to establish a social mission, educate their employees,encourage volunteering because this gives participation to the community. Also, to think about the concerns about communities, and environmental issues.
2: I believe that the company should pursue volunteer because it helps get to know the communities as well as their concerns and because it also encourages local communities find ways to solutions .
https://www.benjerry.com/
https://www.benjerry.com/whats-new/2014/corporate-social-responsibility-history
https://opsmgt.edublogs.org/2012/07/01/ben-jerrys-the-ethical-approach/
How Ben and Jerry’s Incorporates Social Responsibility Through Conscious Capitalism