Creating a massive local in person chain system with a connection to global digital shipping e-commerce system. Creating a digital platform where individuals can buy items online and be shipped internationally. Items that will be shipped are limited sneakers that won’t be on displayed in regular stores such as footlocker and other sneaker chains since they will be sold out on release day. The way the system will work is that in person shopping will help increase viewership in the store thus creating bigger chance for advertising. Then our in-person team will recommend our new application that will be available in the google play/app store for Android and Iphone users. This can help give diversity and spread the fact that we have a digital platform. Then, the advertising will begin on many social media platforms such as instagram, facebook, youtube, tiktok, etc. We will be competing with other digital platform by giving out free shipping as part of shopping with us. With a royalty program, customers can take advantage of points system which will generate an amount of points dependent on the amount of purchase. With these points system, you can redeem discountable coupons such as 10% off next order, etc. That will be able to create a flow of customers helping increase the digital platform, and having frequent users. This will thus increase my profit margin by having P.O.S System sales, and e-commerce, where majority of purchases coming from e-commerce since it will be global with the access of customers having free shipping involved.
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