{"id":1293,"date":"2021-08-17T18:47:28","date_gmt":"2021-08-17T18:47:28","guid":{"rendered":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/?p=1293"},"modified":"2021-08-17T18:51:06","modified_gmt":"2021-08-17T18:51:06","slug":"week-6-persona-creative-brief-task-analysis","status":"publish","type":"post","link":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/2021\/08\/17\/week-6-persona-creative-brief-task-analysis\/","title":{"rendered":"Week 6 &#8211; Persona, Creative Brief, Task Analysis"},"content":{"rendered":"\n<ul class=\"wp-block-list\"><li>Create at least 2 personas (per group) that will serve as examples for your campaign&#8217;s target audience. Use <a href=\"https:\/\/docs.google.com\/document\/d\/1VAdxbFhZAU2Oh5IFctSYN4V0s7dyHltPbbTweHRvls0\/edit?usp=sharing\">this template<\/a>&nbsp;and look at the <a href=\"https:\/\/docs.google.com\/document\/d\/1iYuqeHiiL7kFF1QcY3Noh4hjjd7iWyoFObPQuJzLWOo\/edit?usp=sharing\">finished example<\/a>. Make sure it is clearly named (i.e: <em>NameofTeam_persona1).&nbsp;<\/em><\/li><li>Fill the <a href=\"https:\/\/drive.google.com\/open?id=1Bv9xICohCeJz4GsSBqH_IM8qcznDITtz8FqHYBBBCK4\">creative brief template<\/a> with your group. Make sure it is clearly named (i.e: <em>NameofTeam_creativeBrief_date)<\/em><\/li><li>Fill the<a href=\"https:\/\/drive.google.com\/file\/d\/1Q2DpCRdUApWgkWruvCV_tfHfZ-hpOove\/view?usp=sharing\"> task analysis document&nbsp;<\/a>with your group. Make sure it is clearly named <em>(i.e: NameofTeam_taskAnalysis_date)<\/em><\/li><li>Place all these documents in your shared folder.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Create at least 2 personas (per group) that will serve as examples for your campaign&#8217;s target audience. Use this template&nbsp;and look at the finished example. Make sure it is clearly named (i.e: NameofTeam_persona1).&nbsp; Fill the creative brief template with your group. Make sure it is clearly named (i.e: NameofTeam_creativeBrief_date) Fill the task analysis document&nbsp;with your [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"portfolio_post_id":0,"portfolio_citation":"","portfolio_annotation":"","openlab_post_visibility":"","footnotes":""},"categories":[11],"tags":[],"class_list":{"0":"post-1293","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-week-6-persona-creative-brief-task-analysis","7":"czr-hentry"},"_links":{"self":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/posts\/1293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/comments?post=1293"}],"version-history":[{"count":3,"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/posts\/1293\/revisions"}],"predecessor-version":[{"id":1298,"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/posts\/1293\/revisions\/1298"}],"wp:attachment":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/media?parent=1293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/categories?post=1293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mmp460-1100-fall2021\/wp-json\/wp\/v2\/tags?post=1293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}