Consumer Decision Making is comprised of five basic steps: 1. recognition, 2. information search, 3. evaluation of alternatives, 4. purchase, and 5. post-purchase behavior.<\/p>\n
When it comes to food, I’m the pickiest person ever in my family. And I generally stick to my comfort zone food, which is Indian food. But other than Indian I do also enjoy Italian cuisines. To find an Italian restaurant, these were the CDM steps that I took:<\/p>\n
1. The \u201cneed recognition\u201d was already decided to be Italian food but was particularly Pasta or spaghetti. When choosing a restaurant, I looked for fine dining at a reasonable price.<\/p>\n
2. \u201cinformation search\u201d in which I sought Italian restaurants in Salt Lake City. When I’m looking for new restaurants, I typically go by reviews and ratings, and throughout my search, I focused on restaurants with 4.5+ ratings. Valter’s Osteria and Caffe Molise were two places that piqued my interest.<\/p>\n
3+4. The \u201cevaluation of alternatives\u201d and \u201cpurchase\u201d. I had two choices. Valter’s Osteria was the first, while Caffe Molise was the second. Both had good reviews and what I was looking for to eat. However, Caffe Molise was the place that I decided on since, unlike Valter’s Osteria, they showed pricing on their menu and their desserts looked delicious. As a result, I would make my purchase at the Caffe Molise restaurant.<\/span><\/p>\n Overall, this procedure as a consumer unfamiliar with Salt Lake City was identical to the things I decide in life regularly, such as which caf\u00e9 to visit or which cosmetic items to purchase. My preferences are what other customers desire because they are the fundamentals of what consumers opt for. To conclude, we employ Consumer Decision Making regularly\u00a0without even realizing it. It also leads to satisfactory decision-making results.<\/p>\n","protected":false},"excerpt":{"rendered":" Consumer Decision Making is comprised of five basic steps: 1. recognition, 2. information search, 3. evaluation of alternatives, 4. purchase, and 5. post-purchase behavior. When it comes to food, I’m the pickiest person ever in my family. And I generally stick to my comfort zone food, which is Indian food. But other than Indian I […]<\/p>\n","protected":false},"author":4697,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"portfolio_post_id":0,"portfolio_citation":"","portfolio_annotation":"","openlab_post_visibility":"","footnotes":""},"categories":[12],"tags":[],"post_folder":[],"class_list":["post-3044","post","type-post","status-publish","format-standard","hentry","category-consumer-decision-making"],"_links":{"self":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/posts\/3044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/users\/4697"}],"replies":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/comments?post=3044"}],"version-history":[{"count":3,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/posts\/3044\/revisions"}],"predecessor-version":[{"id":3047,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/posts\/3044\/revisions\/3047"}],"wp:attachment":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/media?parent=3044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/categories?post=3044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/tags?post=3044"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-a050-intro-to-marketing-professor-buckler-spring-2022\/wp-json\/wp\/v2\/post_folder?post=3044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}