{"id":2607,"date":"2021-12-12T21:49:51","date_gmt":"2021-12-13T02:49:51","guid":{"rendered":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/?p=2607"},"modified":"2021-12-12T21:49:51","modified_gmt":"2021-12-13T02:49:51","slug":"the-joneses-10","status":"publish","type":"post","link":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/2021\/12\/12\/the-joneses-10\/","title":{"rendered":"The Joneses"},"content":{"rendered":"<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Would you categorize the way the Jones family lives as personal selling? Why or why not?<\/span>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Yes, I would consider the Jones family lives as personal selling because before trying to sell a product they try to create a bond with the person or a group of people.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">What similarities do you see between the sales tactics the Jones family employs and the marketing tactics of some of your favorite brands? Give an example.<\/span>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">The market to a certain demographic, for example Steve markets to the rich white men in the area by finding a common interest which is golf.\u00a0<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Based on what you read in the course materials and what you observed in this movie, do you think the way products are marketed in this movie is ethical?<\/span>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">No I do not think it is ethical because there is a thick layer of lies and deception, they are not truthful with their words.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">How would you feel if you were friends with someone in the Jones family before you found out their secret? What about afterward?<\/span>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">I would definitely question whether or not our friendship was real, also their morality and ethics. To what extent are they willing to go and to make money? Is there a line they wouldn&#8217;t cross?<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Would you categorize the way the Jones family lives as personal selling? Why or why not? Yes, I would consider the Jones family lives as personal selling because before trying to sell a product they try to create a bond with the person or a group of people. What similarities do you see between the [&hellip;]<\/p>\n","protected":false},"author":4502,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"portfolio_post_id":0,"portfolio_citation":"","portfolio_annotation":"","openlab_post_visibility":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-2607","post","type-post","status-publish","format-standard","hentry","category-the-joneses"],"_links":{"self":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/posts\/2607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/users\/4502"}],"replies":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/comments?post=2607"}],"version-history":[{"count":1,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/posts\/2607\/revisions"}],"predecessor-version":[{"id":2608,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/posts\/2607\/revisions\/2608"}],"wp:attachment":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/media?parent=2607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/categories?post=2607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/mar-100-1900-intro-to-marketing-professor-buckler-fall-2021\/wp-json\/wp\/v2\/tags?post=2607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}