Course: MAR 100-A050 | Intro to Marketing | Professor Buckler | Spring 2022

Marketing Ice Cream Shop

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      Mariama Diallo

      <p class=”p1″></p>
      <p class=”p1″><span class=”s1″><span class=”Apple-converted-space”>   </span>Ice cream shops are among the most popular businesses among both children and adults. It’s understandable because ice cream is one of the most popular sweets on the planet. People who love to eat ice cream all the time, for example, when you on a date and have a full lunch but want something sweet and cool, they will most likely choose the ice cream dessert. It is more useful to start an ice cream business in a public spot where people are available 24 hours a day, seven days a week. It’s smarter to open an ice cream shop in Manhattan because it’s one of the busiest places, and youngsters would get out of school and go downtown to hang out. And because it’s hot outside during the summer, a lot of ice cream shops make a lot of money because customers want something cold. </span></p>
      <p class=”p1″><span class=”s1″>Opening an ice cream shop will be cost you $40,000 or even more because of the Machine and supplies and analyze your products/services but however opening a ice cream let’s saying downtown Manhattan can Cost a lot of money and it could make a lot of money during the busiest time of the year like summer time.</span></p>
      <p class=”p1″><span class=”s1″>To have a good business I would use my 4 element marking mix which is product, place/Distribution,and promotion because they are careful examined, price targeting has an impact on every element of the marketing mix resulting in successful business. Using social media like Facebook and Instagram to post of the pictures too advertise business because it could draw a lot of attention from people all over.</span></p>

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