{"id":219,"date":"2021-09-27T00:01:00","date_gmt":"2021-09-27T04:01:00","guid":{"rendered":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-1800-intro-to-business-professor-buckler-fall-2021\/?page_id=219"},"modified":"2022-07-11T13:27:48","modified_gmt":"2022-07-11T17:27:48","slug":"unit-4-course-materials","status":"publish","type":"page","link":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/units\/unit-4-course-materials\/","title":{"rendered":"Unit 4 Course Materials"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Welcome to <strong>Unit 4: Global Business<\/strong>. This week we will learn about why it matters for organizations to think beyond the confines of their local customer base and market their products and services more broadly. We\u2019ll also examine the challenges that arise from global expansion, and how organizations and marketers need to be sensitive to cultural differences across country borders. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We will describe the characteristics, opportunities, and challenges of the global business environment and how organizations must be sensitive to cultural differences as they expand operations across country borders. We will examine why the US does considerable business with other countries, and identify the advantages and disadvantages of going global and outsourcing\/offshoring. We will discuss how global trade is measured and learn how to identify and describe forces that affect global trade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"block-4f14c311-9dd2-4fa5-b809-7d8da8d4ced1\"><strong>By the end of this unit, you should be able to:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Explain the concept of globalization and its impact on global business<\/li><li>Differentiate between comparative and absolute advantage<\/li><li>Explain the roles of absolute and comparative advantage in global business<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In order to successfully complete this unit, you\u2019ll need to do the following:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. Read these Open Educational Resources (free to access):&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/courses.lumenlearning.com\/wmopen-introductiontobusiness\/chapter\/why-it-matters-3\/\" target=\"_blank\"><strong>Module 3: Global Environment<\/strong><\/a><sup>1<\/sup><\/li><li><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.oercommons.org\/courses\/human-resource-management-3\/view\" target=\"_blank\">Section 14.1: Offshoring, Outsourcing<\/a><\/strong>\u00b2<\/li><li><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.oercommons.org\/courses\/human-resource-management-3\/view\" target=\"_blank\">Section 14.2: Staffing Internationally<\/a><\/strong>\u00b2<br><em>Please note: you do not need to complete the activities listed in this resource.<\/em><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">2. 2. Watch&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=QXN_jl2abEE\" target=\"_blank\"><strong>this Crash Course in&nbsp;Globalization<\/strong><\/a>&nbsp;on YouTube (embedded below)<sup>3<\/sup><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Globalization easily explained explainity\u00ae explainer video\" width=\"625\" height=\"352\" src=\"https:\/\/www.youtube.com\/embed\/QXN_jl2abEE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">3. Watch <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/youtu.be\/78haKZhEqcg\" target=\"_blank\">this video<\/a><\/strong><sup>4<\/sup> (also embedded below) about how cultural differences across country lines may affect an organization&#8217;s decision to expand globally.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Me or We? Cultural Difference between East and West\" width=\"625\" height=\"352\" src=\"https:\/\/www.youtube.com\/embed\/78haKZhEqcg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\" \/>\n\n\n\n<p class=\"wp-block-paragraph\">As always, if you need more information, you can\u00a0<a href=\"https:\/\/openlab.bmcc.cuny.edu\/groups\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/forum\/topic\/ask-a-question-5\/\"><strong>ask me a question<\/strong><\/a>. For information on due dates, check our\u00a0<a href=\"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/about-this-class\/schedule\/\"><strong>Course Schedule<\/strong><\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\" \/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sources:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><sup>1<\/sup>CC LICENSED CONTENT, ORIGINAL Why It Matters: Global Environment.&nbsp;<strong>Authored by<\/strong>: Linda Williams and Lumen Learning.&nbsp;<strong>License<\/strong>:&nbsp;<em><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><sup>2<\/sup><a rel=\"noreferrer noopener\" href=\"https:\/\/www.oercommons.org\/courses\/human-resource-management-3\/view\" target=\"_blank\">\u201cHuman Resource Management\u201d<\/a>&nbsp;by&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.lib.umn.edu\/elearning\" target=\"_blank\">eLearning Support Initiative<\/a>,&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.lib.umn.edu\/publishing\" target=\"_blank\">University of Minnesota Libraries Publishing<\/a>&nbsp;is licensed under&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\" target=\"_blank\">CC BY-NC-SA 4.0<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><sup>3<\/sup><strong>Explainer<\/strong>&nbsp;on YouTube (Globalization easily explained explainity\u00ae explainer video): https:\/\/www.youtube.com\/watch?v=QXN_jl2abEE<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><sup>4<\/sup><strong>Knovva Academy<\/strong> on YouTube: <a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/youtu.be\/78haKZhEqcg\">https:\/\/youtu.be\/78haKZhEqcg<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to Unit 4: Global Business. This week we will learn about why it matters for organizations to think beyond the confines of their local customer base and market their products and services more broadly. We\u2019ll also examine the challenges that arise from global expansion, and how organizations and marketers need to be sensitive to [&hellip;]<\/p>\n","protected":false},"author":1403,"featured_media":0,"parent":35,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"portfolio_post_id":0,"portfolio_citation":"","portfolio_annotation":"","openlab_post_visibility":"","footnotes":""},"class_list":["post-219","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/pages\/219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/users\/1403"}],"replies":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/comments?post=219"}],"version-history":[{"count":11,"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/pages\/219\/revisions"}],"predecessor-version":[{"id":1285,"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/pages\/219\/revisions\/1285"}],"up":[{"embeddable":true,"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/pages\/35"}],"wp:attachment":[{"href":"https:\/\/openlab.bmcc.cuny.edu\/bus-104-e052-intro-to-business-professor-buckler-summer-2022\/wp-json\/wp\/v2\/media?parent=219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}